Title: Why Are Turnkey Business Opportunities So Lucrative? Word Count: 972 Summary: Amidst everyone's busy life, one may, in one time or the other, stop and think-one person has a steady nine to five job, generating a steady income, may want, or wishes that she can stay at home and be with the kids... but has no choice, one must earn, to make a living. Others, may not want to stay at home, but wishes still, could make a larger income and be their own boss. Others still, are not satisfied, or do not enjoy what they do at work, and again, wishes to find a job ... Keywords: home based business, business success, success university, make money online, mlm, network marketing Article Body: Amidst everyone's busy life, one may, in one time or the other, stop and think-one person has a steady nine to five job, generating a steady income, may want, or wishes that she can stay at home and be with the kids... but has no choice, one must earn, to make a living. Others, may not want to stay at home, but wishes still, could make a larger income and be their own boss. Others still, are not satisfied, or do not enjoy what they do at work, and again, wishes to find a job or a business that render them contented of what they do. And there are others who want, put quite simply, to create an income, without putting up a large capital. Then, there are those individuals that wants to generate income, in the comforts of home. These, I believe are the main reasons why people of today are attracted to the internet. When one opens up to the world of the internet, business opportunities are scattered everywhere. From finding and applying to jobs online, creating resume's, finding products, and then, being a merchant yourself. All these, with just a touch of a button. No need to go to the supermarket, which means driving your car and paying for the gasoline. No need to go job hunting, which means putting up all your energies going from one location to the other. No need to open up a store, that includes paying the rent, what to sell and the costs of advertisements. Open the internet and you open up the world, right in your own home. Thus, more and more people are giving way to affiliate marketing. Experts say, is one of the many money-making systems that are developed as a result of the popularity of the internet. Since you gain access to anything and anywhere that you could imagine in the internet, It has become one of the most important channels wherein a merchant can sell products, almost all kind of products imaginable. With this, affiliate marketing thrives as a result of the internet's growing popularity. Almost all products which the internet markets and promotes gets all the necessary attention and exposure it needs to sell. So now we can see that this is precisely the fact that a turnkey business opportunity is so lucrative, or shall we say profitable and rewarding. Home based business opportunities are all around the internet, and the numbers of internet users are increasing worldwide. With the effort and proper research, you can start a turnkey business in your home with little or no required investment on your part. So what really is a turnkey business? The traditional meaning of a "turnkey business" means owning a business which you can start work on immediately, that everything is already set up for you... literally as easy as "turning the key". To new comers in the internet, one may ask how does a turnkey business generate money. Very simple and as most people say, looks too good to be true--this business works sort of like the roles animals play in zoology called mutualism, a co evolutionary relationship between two animals that depend upon one another for survival. This goes true with the turnkey business. A company, or business team provides an individual with all the business tools, research and website, sometimes with free hosting. Then this is where affiliate marketing comes in. An affiliate program is sort of like an exchange deal kind of set up. Wherein merchants of a certain product offer website owners a certain percentage of the sales if the affiliate or the other party promotes their products. Put into simple terms, an affiliate based business you are not selling any products of your own, but you sell your customers the products of your affiliate. Advertising by affiliate generates a lot of sales because of the very simple fact that the number of people using the internet is advancing every minute. The moment you do sign up with an affiliate, a code is assigned to you. This code has to be set on a website and when visitors or customers come in to your website, they then click this link which contains your code. When they do purchase anything, you are entitled to a commission. Here again, an exchange deal happens. With this program, both owners and affiliates benefit from the sales. The owner gets his profit, as well as the affiliate is paid his due commission. So now comes in the best part, what type of turnkey business should be chosen by you? I say it really depends on a lot of factors concerning your personal capability what product to sell, as there are a lot of products out there, or the service. With how much is the cost, and can you afford it. With regards to how much time you put into it, and lastly, with the product's potential earnings. There is money in affiliate marketing. That is a fact. But another fact still lies: it is impossible to produce and generate income, or should I say riches overnight. The one important thing to remember is whatever type you choose, a turnkey business, as with all other businesses, be it on the internet or not, requires a lot of effort. Turnkey business does not mean income flowing in without you exerting effort. You should develop a plan in how to attract customers. You will still need to spend time marketing and coming up with plans as to how to promote the business, need excellent communication with your customers and constantly contact them. You will continue to expand your business, so you can be at the front row seat as compared to all other businesses and websites that are scattered out there in the internet world. Then, success will come in.