Title: Do Those Anti-Aging Creams Really Work? Word Count: 489 Summary: The best method of aging skin care is to start young. The effects of age on skin doesn’t happen overnight, and actually starts occurring right after you’re born. Actually, you could even argue that your skin begins to ‘age’ the moment it is formed inside the womb. Although it seems to age all of a sudden for a lot of people, in a period of just a few years, the visible effects of aging skin are the result of a process that has been happening for as long as you’ve been alive. ... Keywords: aging skin care, free radicals,anti aging skin cream,skin care Article Body: The best method of aging skin care is to start young. The effects of age on skin doesn’t happen overnight, and actually starts occurring right after you’re born. Actually, you could even argue that your skin begins to ‘age’ the moment it is formed inside the womb. Although it seems to age all of a sudden for a lot of people, in a period of just a few years, the visible effects of aging skin are the result of a process that has been happening for as long as you’ve been alive. Anti-aging creams are heavily marketed and advertised on television, with the promise of making the consumer look younger and reducing visible wrinkles on the skin. Traditionally, they have been targeted towards women, but products specifically targeting men are now common, often sold as part of collections of men's grooming and skin-care products by major brands like Zirh, Biotherm and many others. This change may be due to the fact that many societies in recent years have seen an increased focus on young looks, including in men, and some men report that they feel it is easier for younger-looking men to get an attractive job than it is for older-looking men. Additionally, it has become more socially acceptable for men to be conscious about their looks. There are a range of cosmetic 'treatments' for the appearance of wrinkles on the skin such as plastic surgery and botox injections. Advertising presents anti-aging creams as an alternative to these more costly and invasive cosmetic treatments. No matter how old you are, it’s never too soon or too late to be worried about aging skin care. Your skin, being the outermost layer of your body, is the part of you that people see, and reflects your overall state of health and age. If you are concerned at all about how you appear, it’s therefore a good idea to take good care of your skin. So the sooner the better with aging skin care. What causes skin to age is a few different things, but the major visible reason for aging skin comes down to damage done to the elastic proteins your skin has to keep it tight. What causes the damage is chiefly free radicals. What the heck are free radicals you ask? A free radical is just a fancy chemistry word for an oxygen compound gone wrong. Another key form of aging skin care is to avoid tobacco and alcohol. Smoking anything, especially tobacco, is a great way to infuse your entire body with free radicals, and too much drinking will do the same. The best ways I know for aging skin care are the above preventative measures, as these are the only real ways to keep young looking skin. Once wrinkles occur, you can’t get rid of them without surgery, and aging skin care products are just different ways of covering them up.