Title: What To Know About Organic Cosmetics Word Count: 764 Summary: Cosmetic and personal care products have always attracted massive consumer interest. In fact, manufacturers are raking in billions of dollars in revenue from the sales of various beauty and skin-care treatments. The same companies are also spending a big chunk of their operations budget on product development and research to bring highly innovative products to the public. Keywords: organic cosmetics Article Body: Due to the growing concern for the potential damage that harsh chemicals can cause the body and the environment, going natural is the current trend in cosmetics today. Women are now looking for products that are made of natural ingredients that wouldn’t irritate or harm their skin in any way. The demand for safer beauty products has given rise to organic cosmetics. The organic way of life which is usually associated with food intake has now extended its reach to cosmetics and skin care products. People who have ridden on the all-natural bandwagon have started opting for organic beauty treatments to be more consistent with the type of lifestyle that they chose. One can easily find such products in health and spa stores all over the country. Shampoos that are 95% organic or soaps made of essential oils and herbs are selling like hotcakes. But the question still remains: are organic cosmetics really what they seem? The answer to that really depends on your choice of makeup and beauty products. There are certain products that are quick to claim that they are made of natural ingredients but are unable to live up to this statement. On the other hand, there really are cosmetic brands that offer organic beauty treatments. The idea is to find out how to distinguish one from the other. Which ones are telling the truth and which ones are plain marketing hype? The real ones Organic beauty products should not contain harmful ingredients and synthetic substances. They are ideally made of essential oils and herbs found in nature. Even the sources of these ingredients are not supposed to have been subjected to chemical pesticides and such. Most beauty treatments are made of essential oils but they also have certain active ingredients and additives that may not be good for the body. One should not confuse certain products that contain a small percent of natural plant extracts as organic. Organic cosmetics have natural components for its major ingredients. Why go organic? There have been a lot of reports coming up about conventional beauty products containing carcinogenic ingredients. Because the skin is naturally pervasive, these components can easily enter the bloodstream and cause potential damage to the body. Being aware of your health is not only limited to food intake but should also be stretched out to other areas of your lifestyle as well. Opting for products made from natural ingredients is the best way to maintain your body’s well-being and to keep the risk of contracting allergens and various health problems to a minimum. Even if these classic cosmetics contain only a small amount of harsh chemicals, they can still cause potential harm to the body over time. Organic beauty products are attracting much popularity because they offer a lot of benefits that conventional cosmetics do not have. Continuous use of synthetic chemicals through cosmetics can add to your body burden or the accumulation of toxic substances in your body. Organic cosmetics prevent this from happening because the best ones in the market do not contain toxic chemicals normally found in conventional creams and beauty products. How to find them It's easy to fall prey to marketing hype when you have a wide array of choices available in the market. Due to the rising interest in organic products, some brands are trying to sell off their products as organic without living up to their claims. It's important to be extra careful in making your selection because not all products that are labeled organic are exactly that. Some still contain toxic chemicals that may harm the body in the long run. The problem is that there is that the US doesn't have a regulatory body for classifying whether a product is organic or otherwise. There are no stringent rules pertinent to this case as yet so it's up to the consumer to make sure that she’s buying the right thing. To find out if a skin-care product is organic or not, the best thing that you can do is to check the label. You will want to verify the ingredients that make up your choice and be extra cautious about certain components that you may find listed. Most toxic chemicals are found in small amounts in certain brands so you’ll probably find their names listed at the bottom end of the list. It's also a good idea to go with a trusted brand. Before buying anything, make a research of highly-recommended brands in the market. The Internet and various reputable beauty and fashion magazines can give you a head start.