Title: 
Are They Wearing White Hats?

Word Count:
343

Summary:
Time was when you could tell the good guys from the bad just by taking note of the color of the hat that they wore in the movies. A white one always meant that they were good and could be trusted to do the right and honorable thing.

Those who were in black hats were the bad guys and were to be avoided like the plague. They could not be trusted.  They were always the villians who did all of the bad things.

You can't really tell the good guys from the bad online today by ...


Keywords:
good guys, bad guys, internet, caution, marketing, online


Article Body:
Time was when you could tell the good guys from the bad just by taking note of the color of the hat that they wore in the movies. A white one always meant that they were good and could be trusted to do the right and honorable thing.

Those who were in black hats were the bad guys and were to be avoided like the plague. They could not be trusted.  They were always the villians who did all of the bad things.

You can't really tell the good guys from the bad online today by just viewing a website or reading an email. If you do business with the bad guys, you are unlikely to know that there is a problem until it is too late.

Fortunately, I have had very few negative experiences online which kind of reinforces my personal philosophy that most people online or off are going to do the right thing and can be trusted.

Still, we all need to keep our guard up when surfing around the internet.

How can you identify the good guys and bad guys these days? Well here are a few suggestions that may help you avoid some problems.

1) Have you done business with them before?
2) Do they have a virtual domain name or a freebie site?
3) How long have they been online?

A quick check at:

networksolutions.com/whois  Can provide you with lots of information the holder of the domain name including how long it has been registered and contact info.

4)  Do they provide good, complete contact information? A phone number & email address is a minimum here. A physical mailing address is even better.

This is certainly not a complete list of things to check out about a business site online, but it will give you a good starting place.

Hopefully, it will save you some time, money and other problems when trying to determine which ones are wearing the white hats?

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